Amplify Your Leadership Voice
Join industry leaders sharing insights with millions worldwide
Fortune Cookie UX Design: A Venture of Vidhika Rohatgi, Redefining Digital Consulting and UX Design
THE CEO MAGAZINE
PODCAST
PODCAST
Featured
200+
Leaders
15+
Platforms
5M+
Listeners
Women worldwide are replacing the “given” world with the one we dream of. They are creating a new opportunity for themselves and other women and girls by breaking the gender barriers and stereotypes to walk hand in hand with men towards a more wholesome existence.
Due to their drive to succeed in their prior careers, women used to prefer to enter the corporate world in their late 40s. The situation has drastically changed in recent decades, though, as more and more women choose to launch their businesses earlier.
According to experts, women operate 40 to 50 per cent of all small enterprises in emerging nations. The characterisation of women and men’s ‘natural’ traits served as the foundation for Separate Spheres’ ideology.
Women were considered morally superior to males but physically weaker, making them more suitable for domestic settings. The fact that women had such significant influence at home was used as an argument against giving them the vote. But the time has seen a massive change in the last few decades, and women now drive the world economy.
The CEO Magazine acknowledges one of the best Indian women entrepreneurs who have played a crucial role in developing Indian businesses. Vidhika Rohatgi, Chief Design Officer at Fortune Cookie UX Design– a leading digital consulting and UX design, has brought an immense change in the design field. Vidhika’s experience working in numerous industries leads to a unique value proposition.
She works with organisations such as banks, insurance companies, pharmacies, manufacturing, media houses and more to support them in bringing about digital transformation within their organisations with UX design. She founded an organisation where employees work with companies to conceptualise new digital products, innovate online, and design user-friendly, memorable experiences.
Due to several variables, implementing design and digital solutions in different industries might be difficult; Vidhika has overcome this obstacle by taking a customer-centric strategy rather than the traditional product-centric one. Fortune Cookie UX Design offers specialised, cost-competitive, scalable, and reliable solutions after carefully examining your company’s demands, industry, and general requirements.
What was your dream as a business lady?
When I began my work, I frequently heard criticism of user experience design originating from India. And this is in a nation where design and art are fundamental to its rich cultural diversity, from Rangoli to pottery to truck designs.
Although we are talented and skilled, we need more design education and training that is industry-focused. My goal was to establish a UX design firm that would serve as a platform for diverse types of creative talent capable of producing top-notch digital experiences for clients worldwide.
When asked about her most significant professional accomplishment to date, she answered that she has been able to build up one of the biggest UX design teams in the country that includes UX consultants, digital consultants, UX designers and usability experts. She added that today, we are innovators using technology to assist organisations in increasing user engagement, operational efficiency, and organisational productivity. The ability to design with a purpose and an emphasis on problem-solving is what we excel at most.
Have you ever failed in your initiatives? What have you learnt from your failures?
Yes, several times. Nobody ever succeeds as an entrepreneur without making faults. And I think that every setback makes you more intelligent and more robust. Every setback has helped me become a better communicator. As a business owner and a designer at heart, learning how to survive in the profession is more crucial than success.
How many hours a day do you work on average?
I work as many hours as it takes to complete the work. As a young entrepreneur, the hours I put in are directly proportional to the results we achieve.
What is the best decision you’ve ever made?
The best choice was to pursue a college degree in UX design. Before my exams, I was studying for architecture, but a random encounter led me to learn about UX design. The rest, as they say, is history. I applied to and got through to Symbiosis Institute of Design. I earned my bachelor’s degree in communication design with a focus on user experience.
What inspired you to launch a new business endeavour or make significant adjustments to an already-existing company or workplace?
When I first began my career as a UX designer, I learned that the UX design business is highly specialized and demands core competencies. The talent pool for UX Design was likewise relatively small. Additionally, I was aware that UX design would soon become the standard. It makes sense that UX design will advance as more industries and human needs turn to digital solutions. This prompted me to consider starting a specialised UX business that might contribute to this transition.
How do you define success, and What effective strategies have you implemented to achieve success?
Success, in my opinion, is granting yourself the right to fail repeatedly before finally succeeding. Only through persistent commitment, patience, and dedication long-term success can be attained.
I concentrated on assembling the best staff. A company’s workforce determines how successful it is. My first and foremost goal with the company was to create a professional, competent, and creatively assured team that could cater to any client.
The design process and practices were my second concern, and I made sure that each designer on the team received training in the Imagin 6D UX methodology framework that we had established. As a result, all projects have received delivery of consistently high quality.
When asked about her future plans, she said that My future goals are to grow the company internationally, which we have already begun with a few important clients in South East Asia, Europe, and North America. I want Fortune Cookie UX design to become a well-known UX & digital consultant worldwide.
How do you balance your personal and professional life and What do you think is the biggest challenge to female leadership?
Being an entrepreneur is like having a full-time job and a child on your hands simultaneously. It requires long hours, frequent travel and complete dedication. There are times when I have to prioritise work over social commitments. However, that is not to say that I let my professional life overshadow my personal life or vice-versa. You simply need to find the right balance for yourself. Prioritising is necessary because you can’t have everything at once.
I don’t believe there are any new obstacles for women in leadership in our sector. Women in leadership positions are especially welcome in the design profession. The one problem that may always arise is when women lose self-confidence. We limit ourselves by sticking to preconceptions and allowing society to hold us back. Being a leader and an entrepreneur is difficult, but since women are multitaskers, they often make the best business owners. We should support one another and help those that are talented.
- Advertisement -
Thank you for any other informative blog. The place else could I am getting that kind of information written in such an ideal manner? I have a mission that I am just now operating on, and I’ve been on the glance out for such information.
I really like your writing style, superb info, regards for posting :D. “Inquiry is fatal to certainty.” by Will Durant.
Rattling clean web site, thankyou for this post.
Hi there! This post couldn’t be written any better! Reading through this post reminds me of my previous room mate! He always kept talking about this. I will forward this article to him. Pretty sure he will have a good read. Thank you for sharing!
Thanks for some other excellent post. The place else may just anybody get that kind of info in such a perfect means of writing? I have a presentation subsequent week, and I am at the search for such info.
Very well written story. It will be beneficial to anyone who utilizes it, as well as yours truly :). Keep up the good work – looking forward to more posts.
I conceive you have observed some very interesting details, appreciate it for the post.
Wohh just what I was searching for, thanks for putting up.
Thank you for sharing excellent informations. Your web site is very cool. I am impressed by the details that you have on this site. It reveals how nicely you perceive this subject. Bookmarked this website page, will come back for more articles. You, my friend, ROCK! I found simply the information I already searched everywhere and just could not come across. What a great site.
I’m not sure where you are getting your information, but good topic. I needs to spend some time learning more or understanding more. Thanks for excellent information I was looking for this info for my mission.
This blog is definitely rather handy since I’m at the moment creating an internet floral website – although I am only starting out therefore it’s really fairly small, nothing like this site. Can link to a few of the posts here as they are quite. Thanks much. Zoey Olsen
I enjoy the efforts you have put in this, thanks for all the great blog posts.
great post, very informative. I wonder why the other specialists of this sector don’t notice this. You must continue your writing. I am confident, you have a great readers’ base already!
I intended to write you this very small observation just to give many thanks over again for these nice basics you’ve provided in this case. It was so open-handed of people like you in giving without restraint all numerous people could possibly have marketed as an e book to generate some profit on their own, certainly considering that you could have tried it in case you wanted. These things in addition acted to become fantastic way to realize that other people have the same eagerness similar to mine to find out a little more in respect of this issue. I’m sure there are some more fun situations up front for individuals that look over your blog.
What i don’t understood is in fact how you’re not really a lot more well-liked than you may be now. You’re very intelligent. You recognize therefore significantly in the case of this topic, made me in my opinion consider it from numerous varied angles. Its like women and men are not interested until it’s one thing to accomplish with Woman gaga! Your individual stuffs outstanding. All the time care for it up!
Very interesting subject, thankyou for posting. “Stranger in a strange country.” by Sophocles.
I got what you intend, regards for putting up.Woh I am happy to find this website through google.
Hi! This is kind of off topic but I need some help from an established blog. Is it tough to set up your own blog? I’m not very techincal but I can figure things out pretty fast. I’m thinking about creating my own but I’m not sure where to start. Do you have any points or suggestions? With thanks
I see something really special in this site.
Good article and straight to the point. I don’t know if this is actually the best place to ask but do you folks have any thoughts on where to hire some professional writers? Thanks 🙂
This website is my intake, really good pattern and perfect content.
I think you have remarked some very interesting points, thankyou for the post.
I have not checked in here for a while since I thought it was getting boring, but the last few posts are good quality so I guess I will add you back to my everyday bloglist. You deserve it my friend 🙂
I do like the manner in which you have framed this specific difficulty and it really does give us some fodder for thought. Nevertheless, through what precisely I have observed, I simply wish as the actual feed-back pack on that men and women remain on issue and don’t get started upon a soap box associated with some other news of the day. Yet, thank you for this exceptional piece and though I can not necessarily concur with the idea in totality, I regard the standpoint.
of course like your web-site but you have to check the spelling on quite a few of your posts. Several of them are rife with spelling problems and I find it very bothersome to tell the truth nevertheless I’ll surely come back again.
Normally I don’t learn article on blogs, however I would like to say that this write-up very forced me to take a look at and do it! Your writing taste has been surprised me. Thank you, quite nice article.
You made some nice points there. I did a search on the topic and found most persons will consent with your blog.
This design is incredible! You most certainly know how to keep a reader entertained. Between your wit and your videos, I was almost moved to start my own blog (well, almost…HaHa!) Fantastic job. I really loved what you had to say, and more than that, how you presented it. Too cool!
Pretty great post. I just stumbled upon your blog and wanted to mention that I have truly enjoyed surfing around your blog posts. In any case I’ll be subscribing on your rss feed and I am hoping you write once more very soon!
Those are yours alright! . We at least need to get these people stealing images to start blogging! They probably just did a image search and grabbed them. They look good though!
Hello my friend! I want to say that this post is amazing, nice written and include almost all important infos. I would like to see more posts like this.
This design is steller! You definitely know how to keep a reader amused. Between your wit and your videos, I was almost moved to start my own blog (well, almost…HaHa!) Great job. I really loved what you had to say, and more than that, how you presented it. Too cool!
After all, what a great site and informative posts, I will upload inbound link – bookmark this web site? Regards, Reader.
Hi! I’m at work browsing your blog from my new apple iphone! Just wanted to say I love reading your blog and look forward to all your posts! Carry on the superb work!
Your style is so unique compared to many other people. Thank you for publishing when you have the opportunity,Guess I will just make this bookmarked.
An interesting discussion is worth comment. I think that you should write more on this topic, it might not be a taboo subject but generally people are not enough to speak on such topics. To the next. Cheers
I really like your writing style, wonderful information, appreciate it for posting :D. “Silence is more musical than any song.” by Christina G. Rossetti.
I intended to send you one little bit of word to say thanks a lot the moment again just for the pretty basics you’ve discussed on this site. It was certainly open-handed of people like you to offer openly all that most of us would have advertised for an electronic book to earn some cash for their own end, precisely considering that you could possibly have done it in the event you decided. The tricks as well worked to be the easy way to understand that some people have similar keenness just as my very own to grasp good deal more when it comes to this condition. I’m sure there are lots of more pleasurable sessions up front for people who scan through your site.
I’ve been browsing online greater than 3 hours as of late, but I by no means discovered any fascinating article like yours. It’s lovely value sufficient for me. In my view, if all web owners and bloggers made just right content material as you probably did, the internet might be much more helpful than ever before. “Now I see the secret of the making of the best persons.” by Walt Whitman.
naturally like your web site but you have to check the spelling on quite a few of your posts. A number of them are rife with spelling problems and I find it very troublesome to tell the truth nevertheless I’ll certainly come back again.
You have brought up a very excellent points, regards for the post.
Glad to be one of several visitants on this awesome site : D.
Loving the info on this web site, you have done great job on the articles.
This really answered my problem, thank you!
you’ve gotten an ideal weblog here! would you wish to make some invite posts on my blog?
Very interesting details you have remarked, appreciate it for putting up. “Opportunities are seldom labeled.” by John H. Shield.
Thank you for another excellent article. Where else could anyone get that type of info in such an ideal way of writing? I’ve a presentation next week, and I’m on the look for such information.
Its fantastic as your other content : D, thankyou for posting. “In the spider-web of facts, many a truth is strangled.” by Paul Eldridge.
I’ve been exploring for a little bit for any high quality articles or blog posts in this sort of area . Exploring in Yahoo I eventually stumbled upon this site. Reading this information So i’m happy to express that I have an incredibly excellent uncanny feeling I discovered just what I needed. I so much for sure will make sure to don’t disregard this website and provides it a look regularly.
You completed several nice points there. I did a search on the issue and found nearly all persons will agree with your blog.
Greetings! Very helpful advice on this article! It is the little changes that make the biggest changes. Thanks a lot for sharing!
Hi! This is my first visit to your blog! We are a collection of volunteers and starting a new project in a community in the same niche. Your blog provided us beneficial information to work on. You have done a wonderful job!
Hmm it looks like your website ate my first comment (it was super long) so I guess I’ll just sum it up what I had written and say, I’m thoroughly enjoying your blog. I as well am an aspiring blog blogger but I’m still new to the whole thing. Do you have any helpful hints for first-time blog writers? I’d really appreciate it.
You can certainly see your enthusiasm within the paintings you write. The arena hopes for more passionate writers such as you who aren’t afraid to say how they believe. All the time go after your heart.
Hey! This is my 1st comment here so I just wanted to give a quick shout out and tell you I truly enjoy reading through your posts. Can you suggest any other blogs/websites/forums that go over the same subjects? Thanks a ton!
I appreciate, cause I found exactly what I was looking for. You have ended my 4 day long hunt! God Bless you man. Have a nice day. Bye
In this awesome pattern of things you get a B+ just for effort and hard work. Exactly where you lost everybody was on the facts. You know, as the maxim goes, details make or break the argument.. And it couldn’t be more true here. Having said that, permit me reveal to you precisely what did deliver the results. Your text is certainly very engaging which is possibly the reason why I am taking the effort to opine. I do not make it a regular habit of doing that. Next, whilst I can certainly see a jumps in reasoning you come up with, I am not confident of exactly how you appear to unite your points which in turn produce your conclusion. For the moment I will, no doubt yield to your point however wish in the future you actually connect the facts better.
Hello! I just would like to give a huge thumbs up for the great info you have here on this post. I will be coming back to your blog for more soon.
I’ve been exploring for a little for any high quality articles or blog posts on this sort of area . Exploring in Yahoo I at last stumbled upon this web site. Reading this info So i am happy to convey that I have an incredibly good uncanny feeling I discovered exactly what I needed. I most certainly will make sure to don’t forget this website and give it a glance regularly.
Thanks a lot for sharing this with all of us you actually know what you’re talking about! Bookmarked. Kindly also visit my website =). We could have a link exchange contract between us!
I likewise believe hence, perfectly pent post! .
Thank you for sharing excellent informations. Your site is very cool. I’m impressed by the details that you’ve on this blog. It reveals how nicely you understand this subject. Bookmarked this website page, will come back for extra articles. You, my pal, ROCK! I found simply the information I already searched everywhere and simply could not come across. What an ideal web site.
I carry on listening to the news broadcast lecture about getting free online grant applications so I have been looking around for the best site to get one. Could you advise me please, where could i acquire some?
Excellent goods from you, man. I’ve understand your stuff previous to and you are just extremely wonderful. I actually like what you have acquired here, certainly like what you’re saying and the way in which you say it. You make it enjoyable and you still take care of to keep it smart. I cant wait to read far more from you. This is really a tremendous site.
This is very interesting, You’re a very skilled blogger. I have joined your rss feed and look forward to seeking more of your magnificent post. Also, I’ve shared your site in my social networks!
I do not even know how I ended up here, but I thought this post was good. I don’t know who you are but certainly you are going to a famous blogger if you are not already 😉 Cheers!
I discovered your blog site on google and check a number of of your early posts. Proceed to maintain up the excellent operate. I simply additional up your RSS feed to my MSN News Reader. In search of ahead to studying more from you in a while!…
Hi there, I found your website via Google while searching for a similar subject, your site came up, it seems great. I’ve bookmarked it in my google bookmarks.
Glad to be one of several visitants on this amazing website : D.
Choosing to use a reusable produce bag, a canvas tote for groceries, and a mesh bag for bulk items completely eliminates the need for the flimsy single-use plastic bags provided at the checkout and produce aisles of the grocery store.
hi!,I like your writing so much! share we communicate more about your post on AOL? I require a specialist on this area to solve my problem. Maybe that’s you! Looking forward to see you.
Excellent beat ! I would like to apprentice while you amend your site, how could i subscribe for a blog web site? The account aided me a acceptable deal. I had been a little bit acquainted of this your broadcast offered bright clear concept
whoah this weblog is great i like studying your posts. Stay up the good work! You realize, many persons are hunting round for this information, you can help them greatly.
Lovely site! I am loving it!! Will come back again. I am taking your feeds also
I have been surfing online greater than three hours these days, yet I by no means found any fascinating article like yours. It’s beautiful worth enough for me. Personally, if all webmasters and bloggers made excellent content as you probably did, the internet will likely be much more helpful than ever before.
I simply couldn’t depart your site prior to suggesting that I extremely enjoyed the usual info a person provide to your guests? Is going to be again ceaselessly in order to check out new posts
Enjoyed looking through this, very good stuff, appreciate it.
When I originally commented I clicked the “Notify me when new comments are added” checkbox and now each time a comment is added I get four emails with the same comment. Is there any way you can remove me from that service? Many thanks!
Hello my friend! I wish to say that this article is awesome, nice written and include almost all important infos. I would like to see more posts like this.
Only wanna input that you have a very nice website , I love the style and design it actually stands out.
Thanks for another wonderful article. The place else may anyone get that kind of info in such an ideal approach of writing? I have a presentation subsequent week, and I am on the search for such info.
of course like your web site but you need to check the spelling on several of your posts. A number of them are rife with spelling problems and I find it very bothersome to tell the truth nevertheless I will definitely come back again.
Some genuinely nice stuff on this internet site, I like it.
I am not really good with English but I get hold this really easy to understand.
Hi there! Quick question that’s completely off topic. Do you know how to make your site mobile friendly? My site looks weird when browsing from my apple iphone. I’m trying to find a theme or plugin that might be able to resolve this problem. If you have any recommendations, please share. Cheers!
Wohh just what I was looking for, thankyou for posting.
This is the right blog for anyone who wants to find out about this topic. You realize so much its almost hard to argue with you (not that I actually would want…HaHa). You definitely put a new spin on a topic thats been written about for years. Great stuff, just great!
But wanna admit that this is very useful, Thanks for taking your time to write this.
I am always browsing online for tips that can facilitate me. Thank you!
Hello.This post was extremely interesting, especially since I was browsing for thoughts on this subject last Friday.
Thanks for any other great post. The place else may anybody get that kind of info in such a perfect method of writing? I’ve a presentation subsequent week, and I am at the search for such info.
Whats Happening i’m new to this, I stumbled upon this I’ve discovered It positively useful and it has helped me out loads. I’m hoping to give a contribution & aid different users like its helped me. Good job.
It’s really a great and useful piece of information. I am glad that you shared this useful information with us. Please keep us up to date like this. Thank you for sharing.
Hi my friend! I want to say that this article is amazing, nice written and include approximately all important infos. I’d like to see more posts like this.
I appreciate, cause I found exactly what I was looking for. You’ve ended my four day long hunt! God Bless you man. Have a nice day. Bye
That is very attention-grabbing, You are a very skilled blogger. I’ve joined your feed and look forward to seeking more of your fantastic post. Also, I’ve shared your website in my social networks!
Lovely site! I am loving it!! Will be back later to read some more. I am bookmarking your feeds also
Thanks for another fantastic article. Where else could anybody get that kind of info in such a perfect way of writing? I’ve a presentation next week, and I am on the look for such info.